Mark Champion,


Catching Up With Mark Champion

Mark Champion, the current radio play-by-play announcer for the Detroit Pistons, is fondly-remembered locally as the radio voice of the Tampa Bay Buccaneers from 1979-1988. Since leaving Tampa in 1989, Champion has served in the same capacity for the Detroit Lions from 1989-2004, the Detroit Pistons from 1992-1996, then rejoined the Pistons in 2001. He recently took some time prior to a Pistons-Magic game in Orlando to reflect on his time in Tampa and the special relationship he formed with Buccaneer head coach John McKay.

Q. How did you end up getting the job with the Bucs?
A. For the first two years, they had the former announcer for the Green Bay Packers, a guy named Ray Scott, who was legendary. In 1978, Dick Crippen did it for half the season, and I don't know exactly what happened. The guy who owned the broadcast rights -- Jim Gollogly -- did the other half of the season. The next year, CBS got the rights and they hired me.
I had actually auditioned for the job in 1978, but did not get it. For my audition tape, I went up to a spare booth in Tampa Stadium during a pre-season game. A buddy of mine helped me out because I didn't have any football tapes at that point. So that's what I used to get the job. By 1979, they knew who I was and had a good relationship Bob Best and Rick Odioso in the media relations department. That's kind of how I got it.
Q. So you got the job just in time for the most exciting season in team history to that point.
A. Yeah, unbelievable. First season out I thought, "Wow. This is pretty good." Of course, Doug Williams was our quarterback. We knocked off Philadelphia to get to the NFC championship game. It was exciting and a lot of fun.
Q. Did you know early on that the Bucs were going to have a season like that?
A. No, I don't think going into the season anyone really knew. Doug came to us in 1978, and we knew he was a good athlete, but we didn't know if he could lead the team. If you look at his stats, he only completed about 47% of his passes, but he made big plays, huge plays to win games. And the defense, we had the number one defense in the league that year. I don't think anybody realized how good our defense was, and that's really how we got to the championship. That particular team was pretty awesome.
Q. What is your fondest memory from that season?
A. Well that Kansas City game was the one that was just a monsoon. I remember the rain cascading down the steps of the old Sombrero. We could have played eight quarters and nobody would have scored a touchdown in that game. I just remember big plays that Doug made that season.
There was one he made a few years later, though, that really stands out. We were playing the Chicago Bears at home during the last week of the '82 season. We had the ball around the Chicago 10-yard line. Doug got sacked and fumbled the ball. Steve McMichael, a defensive lineman for the Bears, picked it up and he had such a head start -- I swear it must have been a 50-yard head start -- and Doug Williams caught up with him and tackled him before he could score. They did not get a touchdown, had to settle for a field goal, and we ended up winning that game by three points. That kind of play stands out when I think about Doug's athleticism.
Q. What kind of relationship did you have with John McKay?
A. We got to be really close. In fact, my best buddy all the years I lived there was his son-in-law, a guy named Bob Florio. I did a TV show in 1979 with McKay, got to know the family, and it got to a point where my family would go over to his house there on Bayshore around Christmas time or for the Gasparilla parade. I loved John. I know he had a rough edge to him with the media, but if you really knew him he was one of the funniest guys. If you were loyal to him, he was loyal to you. We got along great. Now he's gone, his wife Corky is gone, and she was such a great person, and I remember when Richie was just a snotty-nosed high school quarterback at Jesuit. It's amazing how time flies.
Q. Is there a personal or professional story you'd like to relate about John McKay?
A. Off the top of my head, there was a period of time where he really got into it with Tom McEwen. I don't remember what the issue was, but I was over at his house one night after a game. He was talking about the whole thing with McEwen, and he came to me and said, "Marky, I need your help. Are you with me?"
I said, "Coach, I'm always with you, but you can't win that battle. He's always got the last word on you." That was the kind of open and honest relationship we had.
Q. Going back to Doug Williams for a minute, when you look back on how the team's fortunes changed after he left, do you think it all goes back to that move or where there other factors that contributed to the slide?
A. Well, I think it had a lot to do with it. He was our guy, and when he left, it was like cutting the heart out of the team. You know, back then the league was a little bit different. Today, teams spend their money and are all fairly competitive. Back then it was kind of different, plus you had the USFL coming along. Whatever the issue, I know Coach McKay definitely didn't want Doug to go, but it was a thing between Doug and Mr. Culverhouse that didn't work out. That just ruined the team.
Then after McKay left, Leeman Bennett came in and we had back-to-back 2-14 seasons that were just horrific. No question when Doug left it cut the heart out of the team, and Dougie was such a great guy, too.
Q. How was your relationship with McKay's successors, Bennett and Ray Perkins?
A. Good, good. Leeman was a terrific, really nice guy. He had been out of football running an RV dealership in Atlanta or something, and Mr. C. just kind of talked him back into coaching. You could just see it -- and I hate to say it -- but he had a terrible coaching staff. The team had no identity. It was just a bad situation, but it's kind of interesting because at quarterback we had Steve Young.
I felt bad for Steve. We went up and played Green Bay in 1985 and it was just awful. The worst weather I'd ever seen. In fact, it was that game where they ended up using footage for that Alka-Seltzer commercial. We had like 60 yards of offense that day, Steve got drilled play after play, and Lynn Dickey threw for over 300 yards in a blizzard for Green Bay.
I was only with Ray for two years. He could be ... his personality was a little different than Leeman's, let's put it that way. I got along with him fine for what I had to do though.
Q. What led to you leave Tampa in 1989 for a job with the Detroit Lions?
A. The Lions had been on WJR, which at the time was the top station in Detroit. They lost the rights to CBS, and the guy who had been doing the games did not want to leave WJR. He had a very good financial situation that they could not match at WWJ. So they were looking for somebody. I had moved over to Q105 for the 1987 and 1988 seasons, and prior to that I had been at WSUN, a CBS station. The general manager put in a good word for me up there.

They had just hired Wayne Fontes as the head coach, and we were close friends from the time he spent on John's staff. I'd gotten to know their media relations staff over the years as well, so it was a combination of all those things that led to a better job opportunity. Not just financially, but within a year or two I was also doing Pistons basketball.
Q. It so happened that 1989 was the rookie year for Barry Sanders.
A. Yeah, we came to Detroit at the same time. I was fortunate enough to call every run he ever made, which was just amazing. It's neat to know that you've done that with someone like Barry, a Hall-of-Famer, and I really feel the same way about Lee Roy Selmon. I didn't call all of his games, but I called a majority of them. It's kind of special to know you broadcast games for Hall of Fame players, and Lee Roy was such a great guy. Just a prince of a guy.
Q. You're also well-known for being the voice-over in the post-Super Bowl Disney World commercials. How did that role come about for you?
A. Phil Lengyel, who was the head of marketing for Disney in the mid-1980s, went to school with me at Ball State University. He called me up, said we have this marketing idea, and would I be interested in voicing it. I said, "Absolutely." That's how it started. The first one we did was with Phil Simms after Super Bowl XXI. In fact, I just talked to my guy at Disney because we have the 25th anniversary coming up, so they're going to be doing something special for it

Tuesday, Decembe

In 1985, the Tampa Bay Buccaneers seemed condemned to failure right from the very beginning. Few teams ever rebound from a 0-9 start, and the Bucs proved to be no exception.
Even their first victory – a 16-0 triumph at home over the St. Louis Cardinals, and only the second-ever shutout in team history – could not be enjoyed for more than a few days. The next week on the road in the Meadowlands, the Jets handed the Buccaneers one of the worst defeats in franchise history, a 62-28 spanking in which, remarkably, Tampa Bay at one point actually held a 14-0 lead.
Quarterback Steve Young provided a glimmer of hope by winning his first start the following week against the Detroit Lions, a 19-16 overtime victory. Unfortunately, the good times would not last and the Buccaneers dropped their next three games to fall to 2-12 on the season.
On December 15, the smallest crowd to ever see a Buccaneer home game – 25,577 – watched Tampa Bay fall to the almost equally dreadful Indianapolis Colts, 31-23. This set the stage for the season-finale at Tampa Stadium against the Green Bay Packers, in a game that had a considerable amount of importance for the future of the franchise.
By virtue of a league-worst 2-13 record, Tampa Bay had been guaranteed at least the second-overall pick in the 1986 draft. Their Buffalo Bills, with an identical 2-13 record, were out of the running because they had traded their first round pick in 1986 to Cleveland. Win or lose, the Buccaneers needed only a victory by the Atlanta Falcons to ensure the top pick. This meant having first-crack at the Heisman Trophy-winner from Auburn University, running back Bo Jackson.
Despite the big-picture prize that the team could earn with a loss, none of the players wearing orange and white looked at losing as an accomplishment. Jobs were at stake, after all, since few players on the team could consider their job safe going into the following season.
“You either play or you don’t have a job,” Tampa Bay head coach Leeman Bennett said prior to the game. “We want to look presentable. We are all professionals and certainly we want to play our best. It is a matter of pride to finish with a little sweeter taste than on a losing note. One win isn’t going to make everything right, but at least there will be a sweeter taste.”
More like a familiar taste. For the fourteenth time in 1986, the Buccaneers would go home a loser. As always, however, they made it interesting to the very end.
On December 22, a Tampa Stadium crowd of 33,992 came out to see the last chapter of the 1985 season. It started out well enough, with Donald Igwebuike kicking a 33-yard field goal in the first quarter to give Tampa Bay an early 3-0 lead.
The Packers went ahead later in the quarter on a 30-yard touchdown run by wide receiver Phillip Epps that came on a reverse. James Wilder got Tampa Bay back on top in the second quarter, however, scoring on a one-yard touchdown run to give the Bucs a 10-7 lead.
An Al Del Greco 24-yard field goal with just 16 seconds left in the second quarter tied the game 10-10 going into the half.
To their credit, however, the Buccaneers played hard on a day when many could understand if they’d rather be across the street doing their Christmas shopping at the Tampa Bay Center.

Trailing 13-10 going into the third quarter following another Del Greco field goal, the Buccaneers put together their best drive of the day. Quarterback Steve Young engineered a 10-play, 74-yard drive that culminated with a 3-yard touchdown pass to tight end Jimmie Giles. Tampa Bay took 17-13 lead, but their defense would once again let them down when it mattered most.
Randy Wright, Green Bay’s third-string quarterback, answered Tampa Bay’s best offensive drive with their best of the day as well. Wright put together a 13-play, 73-yard drive that took 6:13 off the clock. The immortal Jessie Clark scored on a 6-yard run to regain the lead for Green Bay, 20-17.
Igwebuike, who on his second extra point of the game set Tampa Bay’s single-season scoring mark with 96 points, had a chance in the fourth quarter to even up the game. Instead, he pushed a 48-yard attempt wide right late in the fourth quarter – his second miss from 40+ yards on the day -- and the game would end with Tampa Bay three points short of taking the game to overtime.
On the bright side, Steve Young had his best statistical game of the season, completing 21 of 37 passes for 277 yards and one touchdown. Despite their record, Young felt optimistic about the team’s future.
“I want to be here,” Young said. “I want to have a career here. I want to help this team fill up this stadium again. James Wilder came up to me after the game and I talked to Jimmie Giles, too, and we are convinced we can do it.”
With Young at quarterback, Wilder at his familiar spot in the backfield, and Giles making big catches for Tampa Bay, Buccaneer fans could only wonder how much better the team might be with the addition of Bo Jackson through the upcoming draft. Yes, the future never looked so bright in Tampa Bay.

Monday, December 20,

On November 2, 1980, the Tampa Bay Buccaneers sported a record of 4-4-1 with seven games remaining. A season which had seen the Bucs sandwich a five-game winless streak between two separate two-game winning streaks could still be salvaged with a strong finish.

At the same point the previous season, the Buccaneers were 7-2 and on their way to winning the NFC Central Division. Although that team would endure a mini-slump en route to clinching the division, the 1980 edition of the Buccaneers shared few similarities with their previous edition.
The defense, which had been such a strength in 1979, failed to dominate opponents or even hold leads. Many wondered if these in fact were the real Buccaneers who had simply over-achieved in 1979.
It began to look that way when Tampa Bay lost five of their next six games to drop to 5-9-1 and completely out of the playoff picture. All that remained was a final home contest against the Chicago Bears to close out the disappointing campaign.
Although they had little left to play for, the Buccaneers had a bit of unfinished business with the Bears. On October 6, the Buccaneers made their first-ever appearance on Monday Night Football at Soldier Field in Chicago. The experience turned out to be less than memorable for the Buccaneers and their national audience.
Despite only trailing 3-0 at the half, the Bucs ultimately fell to the Bears 23-0. Walter Payton rushed for 122 of his 183 total yards in the second half and the Bears sacked Doug Williams four times. Head coach John McKay famously quipped after the game that his team had "set Monday Night Football back 2,000 years."
Then there was the additional matter of a borderline shot levied on tight end Jimmie Giles by hard-hitting Chicago safety Doug Plank. Plank achieved a place in NFL lore when his jersey number -- 46 -- became the root of the so-named "46 defense" developed by Chicago defensive coordinator Buddy Ryan. It was his hit on Giles, however, that enraged Tampa Bay quarterback Doug Williams.
Although no penalty was called on the play, Williams believed that Plank had speared Giles with his helmet. For the hit, Plank earned a $750 fine from the league (roughly $1900 in today's dollars). Giles remained in the game, although some speculated that there may have been a long-term impact on his performance.
Prior to the Bears game, Giles had 12 receptions for 222 yards and three touchdowns in four games. Following the Chicago game, Giles had only 19 receptions and one touchdown in 10 games, this after leading the team in receiving with 40 catches and seven touchdowns in 1979. Still, Giles earned ultimate vindication by being named to the NFC's Pro Bowl squad.
While McKay attributed the decline to Giles drawing more attention from opposing defenders, Giles bluntly stated that the hit had nothing to do with his decrease in production.
"If I let one hit stop me or get me scared, I shouldn't be in football," Giles said. "I think I've had a great year compared to last season because I'm getting double-teamed and triple-teamed in certain situations."
While most of the Buccaneers expected that there would be no retaliation in mind towards Plank, defensive lineman David Logan knew the importance of evening the score with the Bears.
"They beat us 23-0," Logan said. "They embarrassed us. We're not just going to go out there and go through the motions and then just get out of town."
On December 20, with John Madden in the house for the nationally-televised Saturday afternoon game on CBS and a sell-out crowd of over 72,000 expected at Tampa Stadium, both the Bears (6-9) and Buccaneers (5-9-1) had plenty of reasons to not just go through the motions.
Although the actual crowd numbered closer to 55,000 fans – resulting in the greatest number of unused tickets in team history at the time -- those in attendance saw a game that epitomized the struggles of Tampa Bay's 1980 campaign. Not that they didn't have their chances, but the Bucs held true to form and self-destructed at the most important time.
Tampa Bay started off strong enough, racing to a 10-0 first quarter lead behind a 33-yard pass from Williams to Gordon Jones and a 27-yard field goal by Garo Yepremian. For the eighth time in 1980, however, the Buccaneers could not hold on to a 10-point lead.
Chicago signal-caller Vince Evans began the Bears comeback with a six-yard touchdown run at the 10:14 mark of the second quarter. He added his second of the game in the third quarter from one yard out just three plays after Tampa Bay's Jerry Eckwood fumbled at his own three-yard line.
Although the Bears held a 14-10 lead, the Buccaneers had time to mount a comeback. A Yepremian field goal from 26 yards out cut the lead to 14-13 with 10:38 left in the fourth quarter. The fun, however, was just about to begin.
On their next drive, Williams connected with rookie wide receiver Kevin House on a 61-yard completion to the Bears 16, but House got careless with the ball and cornerback Terry Schmidt forced a fumble. The ball then bounced down to the 4-yard line where it was recovered by Doug Plank to kill the drive.
After forcing a Chicago punt, the Bucs had another golden opportunity when Williams connected with Giles across the middle inside the Bears 20. Turning to run towards the end zone, however, Giles fumbled after a big hit by rookie linebacker Otis Wilson. Again, the Bears recovered inside their own 5 to end a potential Buccaneer scoring drive.
Tampa Bay forced another Bears punt and had one final chance to win the game, driving down to the Chicago 15. From there, Yepremian would attempt a 32-yard field goal, surely an automatic kick for one of the most accurate kickers in the NFL.
Instead, the kick never had a chance due to a high snap by George Yarno. Holder Tom Blanchard got the ball down, but Chicago's Al Harris - a 6'5" Monster of the Midway -- got his hands up and blocked the potential game-winning kick to preserve the 14-13 lead for the Bears.
The Buccaneers battled and put up a better fight than during their Monday night meltdown in Chicago, but the missed opportunities and turnovers epitomized their wasted season.
McKay, for one, could not understand how his team could be completely undone by the late fumbles.
"It is absolutely ridiculous," he said. "In professional football, when you are paid the money they are paid here, you should not drop the football. It's disgusting, ridiculous, and has no part in the game."
In short, a fitting end to the one of the most disappointing seasons in team history.